James HaldaneJul 27, 20211 min readComplaints! Yes PleaseWhy complaints are helpful to your Business If your glass is 'half empty', you will see complaints as ... well ... complaints. If your...
James HaldaneJun 29, 20211 min readTyre-Kickers. A true storyAn old man walks into an expensive Art Gallery. He's scruffy and possibly homeless. The Gallery attendant is nervous and doesn't say...
James HaldaneMay 31, 20212 min readGet Reviews and referrals, easily.Reviews (written or video) are powerful. The key is to have them give you believable details. Otherwise, people may think you have paid...
James HaldaneMay 31, 20211 min readThe $1,000 courtesy-callFinding new customers every day is a LOT more expensive than having the same customers return to buy more. X days after they purchase,...