Imagine you're a local business owner and one of your family or friends has a problem (that you can solve). And they've let the problem linger for years because they don't want to ...
research a list of coaches.
trawl through all their websites.
leave messages and get no call-back.
talk to a bored or tricky coach.
Now imagine you cold call, just to introduce yourself
you're not pushy.
you ask to email some info.
you're knowledgeable and easy to talk to
you follow-up and chat.
Say no more.