Delivering printed material in-person.

Deliver a flyer or letter by hand for serious cut-through.  

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Delivering a valuable, 1 minute article, screams “I want new clients.”

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The color of your flyer is the same as your brand / website

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I developed this 'courier' method over a 2 year period

 

Start at 10 am mid week.

(Not Monday or 9am, they're too busy)

Act like a courier that's delivering a letter.

Smile - "Good morning, I have a business nearby, thank you, have a good day."

Place it to the side (not in front of them, that's pushy).

Exit. Don't engage, it's stressful.

Get in, get out. You're a courier

Record the time you were there for follow up

Phone 2 days later, trust is built over time.

Say "Hi, I dropped off my blue business flyer 2 days ago. I'm just calling to see if you had any questions?"

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Call in 1 week

ADVANCED - Take someone with you. They'll wait outside for moral support.

Get a friend or hire an actor to dress-up as a character (that reflects your brand).

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