Sales Training

4 Step, 'Fearless Promoter' Training

Text or email, "I'm interested in Sales Training" to James, and I'll do the rest

Learn how to sell yourself, a product or service, by helping, not selling. 

Using authentic phone, email and face-to-face conversations.

The winning combination of Rapport and Fearlessness

Satisfaction guaranteed, with Risk-Free, pay-as-you-go payments.

Training Outcome; You're a Fearless Promoter, without Phone Fear.

Typical Duration; 8 sessions.

Selling is about Quality and Quantity

  1. Quality meaning thinking deeply to construct a message that other people understand

  2. Quantity meaning telling a lot of people, often, without annoying them (by helping not selling)

Step 1. Phone Training to get their attention

Includes; Outbound (cold and warm calls) and Inbound (warm and hot calls)

  • Cut through the noise and create 'flow' with your authentic voice.

  • 'Cold calling' sends a clear signal that you want their businessMoving you from 'order taker' to Money Maker

What we'll cover in Phone Training...

What are you REALLY selling?  

For example; Does a Cafe sell coffee or 'people watching seats'​ / conversations / community / newspaper access / warmth from the cold / respite from the heat ...?


Where are your Target Audiences

  1. Territories - your local area. Includes in-person Cold Calling. We'll create a letter or presentation folder and hit the road together (you'll learn my stress-free 'courier method'.)

  2. Accounts - targeting specific industries

  3. Demographics - specific types of people

  4. Secondary Markets, e.g. Electrical manufacturer targets Jewelers, to sell steel wire

What to say (Phrases and one-liners; provided by James

and 'Why' you're saying it so you can confidently improvise

  • Minimalist Scripts written for every occasion to suit your style. So you'll never Ramble.

  • Voicemail Scripts for maximum impact

  • Questioning

  • Listening for 'little comments' to uncover opportunities

  • How to handle difficult customers and ambiguity

  • How to build authentic 'small talk' and create rapport

  • Appointment setting - the 5 minute meeting

  • Appointment setting - do you need to set an appointment

How to say it. The importance of your 'tone' and 'rate' of speech. They won't remember what you said, they will remember how you made them feel.

Also includes;

  • Taking Inbound Calls

    • 'First impressions'

    • Active questioning for rapport and profit.

    • Why every interaction is an opportunity

    • Avoiding Dead Air time

  • Warm Calls

    • Retention (calling after the sale)

    • Rejuvenation (calling old clients)

    • Outbound calls (responding to an inquiry)

  • Hot Calls - "they're keen, don't blow it" (active questioning)

  • Role Plays and Live Calls (optional).

Step 2. Emails to promote understanding

Short and Sweet, explaining how you can help, without selling. Provided by James

Step 3. Follow-up & Social Media to be remembered

  • Following-up proves you're serious - not a one-off telemarketer

  • Following-up, with variety, so you never annoy.​​

  • Follow-up timetable created by James

  • Social Media - Mixing education with entertainment with the most important aspect of Social Media - Authentic Conversations

Step 4. Presentation Skills to build trust 

  • Your new 2 minute presentation (created by James)

  • Public Speaking skills

Text or email, "I'm interested in Sales Training" to me, and I'll do the rest

When we have 'finished' working together you'll continue to have my support and encouragement because your continuing success is my continuing success

Also Available

Your own Event - Created by James

Ongoing Coaching - Pay for what you use. $180 - $880, Monthly

Kelvin Grove, Brisbane, Australia  0412 377 309

Forget Selling - Sell More by Helping - Results Guaranteed

©2020 James Haldane.


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